MRR and Monte Carlo

tl;dr: The Monthly Recurring Revenue (MRR) model is a marketing model that examines a customer as a stream of recurring revenue instead of a single transaction. Its use has been popularized by Software as a Service (SaaS) firms and their ‘freemium’ models that encourage users to subscribe to extra features. I set out to formalize a predictive framework for this model (and hopefully teach myself a couple new languages along the way) in order to create a single “living” business plan using the Monte Carlo method and a fictional business: “Ties as a Service”.

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Narratives and Numbers

tl;dr: As machine learning and big data become more popular, we are beginning to spend less of our time analyzing data, and more of our time preparing our data so it can be analyzed by our computers. Therefore, what is the main difference between to the way a machine treats a number, and the way a human treats a number? In a word, Context.

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